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Notables: Canon Announces EF 50mm f/1.8 STM Lens

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Canon announced a new ‘nifty fifty’ this week and it looks to be the business.

The 50mm f/1.8 has been the staple food of most, if not all photographers for some time. With it’s low price and great performance this lens has been one of my go to’s for as long as I can remember. It’s sharp, looks great and works wonders in low light, there isn’t a whole lot to complain about with this lens.

Since delving a little more into video I, like a lot of people, have found that the only real drawback is the motor and how it hunts around while making a rather horrible sound which can ruin footage. Well, it looks like Canon have been listening because their newest 50mm f/1.8 comes with an STM motor (stands for ‘stepper motor’ but essentially means silent) as well as some other small upgrades such as the 7 blade aperture rather than the current models’ 5 blade.

No prices have been confirmed yet but I think Canon know their market well enough, so I’d say it will end up around the $150 AUD mark.

I personally can’t wait to get my hands on it but I can see why some of you may not be rushing out to grab one. Let me know in the comments below whether you’ll be grabbing one or Tweet me @pikalew

Check out what Canon had to say below and be sure to check back here later in the month when the lens releases for a full hands on review.

EF 50mm f/1.8 STM key benefits:

– A fantastic lens for portraits
– Fast, virtually silent focusing
– A great performer in low-light conditions
– Super-sharp image quality
– Compact ‘go-everywhere’ design

The EF 50mm f/1.8 STM now features an improved design, Canon’s super spectra lens coating, a 7-blade aperture and STM technology for smooth, near silent focusing. Compact, lightweight and affordable, the EF 50mm f/1.8 STM is a welcome addition to any kit bag for people who want to create more impactful imagery.

Explore creative portraiture and low-light photography

It’s easy to capture superb portraits, or bold, artistic photos and movies with the new lens – the wide f/1.8 maximum aperture provides precise control over depth of field. It gives you the creative freedom to pinpoint focus on your subject and let the rest of the frame blend into a smooth blur – instantly allowing you to draw the viewer’s attention to a specific area. Additionally, the aperture lets more light into the lens, so you can comfortably shoot in darker conditions.

As a prime lens, the fixed 50mm focal length provides high quality results, with enhanced visible sharpness and contrast. When paired with an APS-C EOS DSLR, the lens is ideal for portraiture, helping you capture the perfect head and shoulder composition. It’s also a useful every day ‘standard’ lens for full frame DSLRs and is great at shooting a diverse range of subjects with a natural viewpoint and perspective.

The lens also provides a minimum focusing distance of just 0.35m, allowing you to get even closer to subjects and achieve a greater level of magnification, while the 7-blade aperture delivers beautiful blur and out of focus highlights. Providing enhanced image quality when compared to its predecessor, the lens features Canon’s Super Spectra Coating, which minimises internal reflections, as well as ghosting and flare.

The perfect addition to any kit bag

The lens has a compact and lightweight design, weighing a mere 160g, and easily slips into your bag adding very little to the overall weight of your kit. The lens’s new external design compliments both Canon’s consumer and mid-range EOS DSLRs, while the new metal mount provides a more robust connection to camera bodies. Additionally, the lens’s manual focusing ring gives you added freedom to control the precise area in focus in your photos and movies.

Canon’s Portrait Starter Pack

With the launch of the EF 50mm f/1.8 STM Canon is excited to announce the Portrait Starter Pack which will help you to explore the world of portrait photography. This pack contains a detailed portrait photography pocket guide and an elite lens cleaning pen.

Availability

The EF 50mm f/1.8 STM lens will be available from the end of May 2015 and Canon’s Portrait Starter Pack will be available in June 2015. Prices will be set at dealer discretion.

Images/Source:
Canon Australia

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